Photographer. Designer. Former corporate software engineer. Founder. And the person behind Cowgrl.

For most of my career, I've lived between two worlds that don't usually overlap.

Creativity + technology.

I built a photography business because I love creating.
I built a career in software because I love solving problems.

And somewhere along the way, I realized those two things weren't separate at all.

THIS ISN'T REALLY A STORY ABOUT WEBSITES.
It's a story about building a life differently.

Hey, I'm Jenna

10+

years building brands, websites, products

6+

YEARS enterprise technology & strategy

100+

creative + digital Projects

5

businesses founded

50+

enterprise BRANDS SERVED

I've been the photographer answering inquiries.
         Updating the website.
         Scouting locations.
         Building galleries.
         Writing guides.
         Posting on Instagram.

Trying to create an incredible client experience while simultaneously doing approximately seventeen other jobs.

And I've also sat on the other side of the table — designing complex technology and digital solutions for major companies like Under Armour, Starbucks, and Ralph Lauren.

The more I learned about technology, the more I kept thinking:
Why aren't there better solutions for creatives?

... For photographers.
... For designers.
... For people whose brains work visually.
... For creative entrepreneurs who want powerful businesses without turning into full-time systems administrators.

That question eventually became Cowgrl.


xx
jenna jeanne

I KNOW THIS BUSINESS BECAUSE I'VE BUILT IT.

How can we make a photographer's business better + life easier?

SO I STARTED BUILDING THE THINGS I WISHED EXISTED.

Cowgrl sits at the intersection of everything I've learned.

Photography taught me how creatives work.
Design taught me how something should feel.
Technology taught me how something should work.
Entrepreneurship taught me that we desperately need both.

Today, that starts with websites + branding that finally runs itself so you can pour your time and soul into being creative.

I have also just recently launched Frolic, a location scouting + shoot planning app - now available on iOS!

Coming SO SOON?
Templates. Tools. Integrations. Systems. Digital products. Technology we haven't even dreamed up yet.

All designed around one question:

Digital solutions for photographers building something bigger.
Beautiful enough for your creative brain.
Smart enough for your business brain.
Built by someone who's been both.

Dream bigger. Book better. Work easier. Live more.

SO, WELCOME TO COWGRL.

— JESS, INTERIOR DESIGNER


"This was the best investment I have ever made. Anyone looking to grow needs to work with her!"

— Alexis, REAL ESTATE AGENT



"If you’re on the fence — DO IT. Jenna is fast, intentional, and so easy to work with. My sales page went live in 24 hours and paid for itself in two days."

— Taylor, Wedding Photographer


"This was the easiest process ever. I showed up with ideas, Jenna brought the magic. My website feels like me and books dream clients every week."

— Rachel, Interior Stylist & Stager

"I cried when I saw my site. Not only did it reflect my brand, but Jenna helped me OWN my story. I’ve never felt this confident showing up."

Apply below to work with us— let’s dream together.

APPLY NOW

Your business should feel like you, work like magic, and be a natural magnet for your people.